Digital products are products that are stored, delivered and used in its electronic format. After paying, the client will be redirected to a page were he can instantly download the product.
A digital product can be literally anything you can create on a computer.
Information marketing is really hot these days and sells well. Information marketing means selling information products on the internet. You could write an ebook on a subject that you know a lot about or make an audio book or video course.
Also other digital products can sell really well, like software, templates and graphic design, music or sound effects etc.
The big advantages of digital products are:
Low production cost
You only have to create the product once and you can sell it a thousand times. There are no extra production costs if you sell more copies of the product so you can generate high profits with selling digital products. Also you don’t have to invest in building a stock.
Automatic sales process
The sales process of a digital product can be set up in a way that it is completely automatic. The customer pays online with credit card or PayPal or a different paying method, once the payment is completed, the costumer will land on a page where he can download the purchased product or you can send It to them by email. That way you don’t have to be physically present like in a shop or store and you can do many sales at the same time.
You can create your own product
You can get totally creative and make something with your passion and interests. If you write an ebook you can have it published the next day, nobody has to approve your work; you create what you want and what you think your costumers will like.